The company behind BAI Analytics

Built to make customer evidence impossible to ignore.

We build the customer intelligence platform that keeps every conclusion connected to the customers behind it. Based in Montréal, working across North America and Europe.

Why we built BAI

For years, customer experience software was built around a technical limitation: organizations could only listen to a small sample of customers, usually through surveys and usually weeks after the experience happened.

That limitation no longer exists. AI can help organizations understand every customer interaction as it happens. But understanding more only matters if people can trust what they are seeing and use it to make better decisions.

BAI began through research at McGill and EPFL, followed by early work with organizations willing to test these ideas with us. Those experiences shaped the company far more than any original plan.

We are still a small, hands-on team. We care deeply about building something useful, honest and worthy of the trust our customers place in us.

There is a lot left to build. That is what makes this exciting.

Hippolyte LapierreCo-Founder and CEO
Built from applied AI research acrossMcGill UniversityEPFL

Talk to us

Have a customer question worth answering?

Bring it to our team. We will explore what your existing evidence can reveal.

Talk to the team